Category: authentic branding
Posts
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If you don’t know the trees you may be lost in the forest, but if you don’t know the stories you may be lost in life. —Siberian ElderMany of us for most of our lives are striving to acquire knowledge and skills sets that will bring us success and hopefully happiness. What we don’t...
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In the context of branding, maintaining one’s authenticity faces some unique challenges. This post discusses 7 points you want to consider in developing your authentic brand.
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Are you one of those people who has something to offer to this world, but does not feel comfortable marketing it? Or maybe you are a marketing expert but are starting to feel the burden of inauthentic expression of your self and your business. This post describes eight strategic steps in...
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